Jumbo – Doneer een Diner

2D explanimation

To support the needy and the lonely at Christmas 2015 Jumbo Supermarket created a national crowdfunding campagne. Customers could buy tickets which could be exchanged into meals for the needy.

No Protocol tasked Mookx with the creating of an explanimation. We where totally free in our art-direction and storytelling and came up with a playful, colourful style and story.


  • No Protocol


  • Jumbo


  • art direction, storyboard, production, illustration, animation